Complete the PrestaShop SEO checklist to improve rankings, traffic, and CTR. Includes schema, speed, and technical optimisation tips.
SEO is critical for any eCommerce store using PrestaShop.
This checklist covers everything you need to rank higher and get more traffic.
✅ Technical SEO
- Enable friendly URLs
- Optimize robots.txt
- Create XML sitemap
- Fix broken links
✅ On-Page SEO
- Optimize product titles
- Write unique descriptions
- Use keywords naturally
- Add internal links
✅ Structured Data (Very Important)
Use Schema.org to add:
- Product schema
- Breadcrumb schema
- Organization schema
👉 This enables rich snippets in Google.
✅ Speed Optimization
- Use caching
- Compress images
- Minify CSS/JS
✅ Mobile Optimization
- Responsive design
- Fast loading
- Easy navigation
✅ Content Strategy
Create blog posts:
- How-to guides
- SEO tips
- Product comparisons
✅ Conversion Optimization
- Add reviews
- Show trust badges
- Improve UX
Conclusion
SEO is not one-time work—it’s ongoing.
Start with structured data, optimise your content, and continuously improve your store.